Market Intelligence Unit support from survey setup to decision-ready insights
Market Intelligence Unit helps research agencies, consulting teams and brands execute high-quality qualitative and quantitative research through survey programming, data collection, validation, analysis and reporting.
Research execution support designed for speed, accuracy and scale
Whether you need help with one stage of a project or complete end-to-end delivery, Market Intelligence Unit can support your team with dependable research operations and practical insight outputs.
Survey Programming
Online surveys programmed with logic, quotas, randomization, piping and quality testing.
Data Collection
Fieldwork support through trusted partners across markets, audiences and methodologies.
Data Validation
Checks for speeders, straightliners, duplicates, poor open-ends and inconsistent responses.
Analysis & Reporting
Clean datasets, crosstabs, charts, dashboards, written reports and insight summaries.
Qual & Quant Research
Support for interviews, focus groups, online surveys, trackers, concept tests and more.
One research operations partner. Multiple ways to support your team.
Market Intelligence Unit combines hands-on project management, global data collection coordination and a quality-first workflow to help clients reduce execution pressure and improve research outcomes.
- Scalable support for small, complex and multi-market projects
- Responsive communication from project kickoff to final delivery
- Clear quality checks before, during and after fieldwork
- Flexible delivery across research stages
- Output tailored for agencies, brands, consultants and insights teams
From research brief to cleaner deliverables
Our process is designed to make research execution easier to manage, easier to track and easier to trust.
Understand the Brief
We review your objective, target audience, questionnaire, markets, timeline and deliverables.
Plan Execution
We define the right support model for survey setup, fieldwork, validation, analysis or reporting.
Manage Delivery
We coordinate tasks, monitor progress, review quality signals and keep communication structured.
Deliver Outputs
We support clean datasets, tables, charts, reports and decision-ready insight summaries.
Built for agencies, consultants and insight teams
MIU can work as an extension of your internal research team. Whether you need fast programming support, fieldwork coordination, data cleaning, crosstabs or a presentation-ready report, we help reduce execution pressure while keeping quality visible.
Our work is practical, structured and designed for teams that need dependable delivery without unnecessary complexity.
Useful for multiple research needs
- Customer satisfaction and NPS research
- Brand tracking and usage studies
- Concept, product and communication testing
- B2B and specialized audience research
- Qualitative interviews and focus group support
- Multi-market surveys and fieldwork coordination
Have a research project to execute?
Share your brief, target audience, markets and timeline. Our team will review the requirement and recommend the best support approach.
Tell us about your research project
Send us your project details and we will review your requirement, target audience, markets, timeline and delivery needs.
What happens next?
Once we receive your enquiry, we review your project objective and recommend the right support approach for programming, fieldwork, validation, analysis or reporting.
- ✓ Project requirement review
- ✓ Recommended support model
- ✓ Feasibility and timeline discussion
- ✓ Clear next-step communication